HOW TO CONNECT YOUR TUMBLR TO GOOGLE ANALYTICS [STEP BY STEP]

This post is the connecting your blog to Google Analytics. Unlike Blogger and WordPress, Tumblr does not provide any tools at all to track your blog’s visitors, page views, etc. Tumblr recommends and makes it very easy to connect to Google Analytics.

Below are step-by-step instructions for getting your Tumblr blog properly connected to Google Analytics. Once you do, you can begin measuring, segmenting, tracking, and experimenting to grow and nurture your audience.

Connecting Google Analytics to Tumblr

We’ve saved the easiest for last. Tumblr is the newest of these blogging platforms, and they’ve made it very easy to connect to Google Analytics. Follow these steps.

1. Login to your Tumblr account at http://yourblogname.tumblr.com/

2. At the top right, click on the link to “Edit Theme” or view image

3. A new menu will appear on the left side of the screen. Scroll all the way to the bottom of this menu.

4. Click in the space below “Google analytics ID”, and paste your UA-12345678-9 Google Analytics account ID.

5. Scroll back to the top of that left side menu, and click Save.